Vino Veritas

Truth in Wine (Cellaring!) Starting up a green company that brings together new technology, great wines and old-as-dirt-ideas.

This is the personal blog of VV's CEO & Co-Founder, Jon Lawrence.

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Name: Jon Lawrence
Location: Los Angeles, California

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Friday, August 3, 2007

Location, Location, Location

Lots of people also asking where we're going to be located.

We're looking at about a dozen or so different sites in the Los Angeles metro area right now. Of those, we expect to build on 2 or 3 in the next 36-40 months, having our first location open by October 2008 if all goes well.

From LA Metro area we'll build wherever the demand and demographic are right for us and for the communities we want to do business in.

We'll also be having above ground vineyard-style event spaces adjacent to each location where topography and real estate allows. This is part of our business I'm really excited about where people can come have weddings, private parties, etc. surrounded by an entire experience that's hard to come by outside of Napa Valley.

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